Hsiuping University of Science and Technology Institutional Repository : Item 310993100/2684
English  |  正體中文  |  简体中文  |  Items with full text/Total items : 4334/7631
Visitors : 3195235      Online Users : 307
RC Version 3.2 © Powered By DSPACE, MIT. Enhanced by NTU Library IR team.
Scope Adv. Search
LoginUploadHelpAboutAdminister

Please use this identifier to cite or link to this item: http://ir.hust.edu.tw/dspace/handle/310993100/2684

Title: 從消費價值(Consumption Value)探討消費者購買山寨產品
Authors: 鄭雅分
張巧縈
林巧婷
張育鳳
李函憶
Contributors: 資訊管理系
Keywords: 山寨
山寨產品
仿冒品
山寨手機
山寨文化
Date: 2012-04-11
Issue Date: 2012-07-09T07:51:45Z
Abstract: 利用Consumption Value來探討消費者對於山寨產品的購買意願以及山寨產品跟創新、模仿、仿冒之間的關聯,並利用網路問卷進行隨機抽樣後再用SPSS12.0進行結果分析
Appears in Collections:[Department of Information Management] Monograph

Files in This Item:

There are no files associated with this item.

All items in HUSTIR are protected by copyright, with all rights reserved.

 


DSpace Software Copyright © 2002-2004  MIT &  Hewlett-Packard  /   Enhanced by   NTU Library IR team Copyright ©   - Feedback