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Title: 主題樂園成功之案例-以環球影城為案例
Authors: 高久鈞
羅愷杰
魏宏齊
林達偉
Contributors: 觀光與遊憩管理系
Keywords: 遊樂園
環球影城
Date: 2016-06-08
Issue Date: 2017-04-28T02:19:59Z
Abstract: 由於近幾年,環球影城在亞洲區越來越夯,有很多的媒體及旅行社紛紛在搶這塊大餅,環球影城,算是亞洲最好玩、最棒、最讓人們流連忘返的遊樂園,但是,我們發現,台灣有部分的人對於環球影城比較的陌生,甚至不知道,他究竟是影城,還是遊樂園,所以我們也想趁這次機會,向大家介紹環球影城的遊樂區及經營策略。
Appears in Collections:[Department of Tourism and Recreation Management] Monograph

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