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Title: 校外實習專題-十二段鍋物(大里店)
Authors: 周于綸
Contributors: 行銷與流通管理系
Keywords: 實習報告
Date: 2022-05
Issue Date: 2022-05-20T02:48:58Z
Abstract: 十二段火鍋台中火鍋實在太競爭,舉凡最多人排隊的輕井澤鍋物、萬客什鍋、湯棧及隱鍋等,這間從彰化開來台中的火鍋店,主打裝潢高質感、平價消費,不僅這樣台中十二段火鍋位置都很特別,不開在台中市區,反而以沙鹿、太平、大里,太平為主~
在顏先生多年餐飲經驗及用心耕耘下,所累積出對消費者用餐喜好及趨勢的靈敏度,近而於2013年創立火鍋新品牌十二段鍋物,裝潢風格擷取中國龍的元素融入日式竹的禪風,採用石及水營造園林之美,提供顧客優雅舒適的用餐環境及平價美味的鍋物。
Appears in Collections:[Department of Marketing and Distribution Management] Monograph

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